Our team brings more than a decade of experience in tracking and attribution, combining the most advanced tracking technology, with advanced multi-touch attribution modeling. Tailored specifically to your needs, and calibrated through 0-party data integrations.
Deep insights into Customer journeys
Understand the entire
customer journey
Capture all customer touch points in full compliance with data protection laws. Gain deep insights into customer journeys and conversion paths. Which tactics and channels have the biggest impact? Scale your best campaigns, ads, messaging, and creatives - or turn off what doesn’t perform.
Profitability
Granular insights
down to ad level
Which strategies yield the best results? Receive actionable recommendations for more profitable advertising efforts. Gain insight into all the steps your customers take before making a purchase, and focus more on the campaigns and channels that deliver the highest ROI.
Powerful Dashboards & chrome Plugin
Work with the data
where you need it
Flexible, customizable dashboards, powerful drill-downs or directly within TikTok's, Google or Meta's ad managers through our powerful Chrome plugin.
Quantifiable Influencer Success
Take control of your
influencer marketing
Measure and scale your influencer and affiliate campaigns with comprehensive reports and precise attribution. Manage expenditures, discount codes, and commissions for each influencer while understanding dozens of KPIs for all campaigns, so the success of your influencer collaborations becomes not just visible but truly measurable.
Maximize Your Creative Impact
Optimize your creative
performance
Showcase your best creatives, including previews, and easily find images, videos, and copies that generate the most sales. Access reports on ROAS, conversions, CTR, and more in a clear and concise creative dashboard.
FUSION ATTRIBUTION
PRISM4 Fusion
Attribution
With PRISM4, we pinpoint the real impact of your marketing channels. By bypassing the limitations of traditional tracking and attribution models, we provide you with actionable tips for unparalleled channel efficiency — including TV, offline channels, and marketplaces. Fusion attribution layers this data on top oif Always grounded in accurate data. No more guesswork.
We feed back precisely tracked conversions, enriched with our data, to advertising networks such as Meta, TikTok, and others. This superior data quality enables their algorithms to optimize to the fullest extent - leading to up to a 90% higher ROAS. Embrace the power of enhanced data to significantly boost your advertising effectiveness and achieve unparalleled returns on your ad spend.